Choosewell Ambassadors Campaign

In 2019, Cal Poly Campus Dining launched the Choosewell Ambassador program with one mission: to make healthy eating on campus easier for students. Ambassadors serve as the face of Campus Dining’s nutrition education and are specially trained students with a passion for healthy eating. As part of the program’s branding, the Ambassadors wear bright green coats, which make them easily identifiable to their peers, and proudly represent one of Cal Poly’s colors. Other public relations campaign elements included social media, digital media, website, events, videos and print assets.


Cal Poly Campus Dining


Platinum – Marcom International Awards

NACUFS Bronze Nutrition Award

Team Credits

Thomas J. Visvikis, Cal Poly Campus Dining Director

Kaitlin Gibbons, Cal Poly Campus Dining Registered Dietitian

Ellen Curtis, Associate Executive Director Marketing and Communication

Veronica Sanders, Senior Graphic Designer

Aaron Lambert, Communication Specialist

Lauren Barker, Web Developer