Welcome Back Video
Following a year and a half of remote work, Cal Poly’s Administration and Finance Division began a phased repopulation of campus in September 2021. In support of the effort a repopulation campaign – Our Future Reimagined – was developed to welcome staff back to in-person work and help reengage, reenergize and ease their transition.
This comprehensive campaign created marketing and communication elements that culminated in a Fall Event that safely brought members of the division together to showcase the projects and work that helped successfully lead the university through the pandemic. The Fall Event ended with a Welcome Back video that recognized the accomplishments of the past 18 months and offered a look to the future.
Cal Poly Administration and Finance
Gold – Marcom International Awards
Jennifer Haft, Administration and Finance, Associate Vice President Operations
Ellen Curtis, Associate Executive Director Marketing and Communication
Veronica Sanders, Senior Graphic Designer
Aaron Lambert, Communication Specialist
Brian Fischer, Extended Education Videographer